IRCTC.com is on Facebook
Indian Railway Catering and Tourism Corporation Limited (IRCTC) is on Facebook. Undoubtedly, this is a commendable step that IRCTC has taken to connect to, not all the travelers though, but to a particular segment who are always connected to the internet, have Facebook account and are active social web participants. IRCTC wants to connect to the travelers who like to share and discuss their opinions with others online, visit different online forums and take part in discussions, and most importantly who use social media platforms to bring their grievances to the notice of the concerned authority.
However, not many on Facebook are aware of the page as it has just 382 members (BTW India has 25 million Facebook users and out of which only 382 travel by trains, hard to believe?). I don’t think they are doing any marketing on Facebook, which I think they should do as it will help more people know about their presence on Facebook which will give them good platform to bring forth their problems to IRCTC. So, instead of venting their anger about not being able to login to their IRCTC account or about deteriorating food quality in the railways or other problems to different online forums they can now put across their complaints at the right place where they can be solved. I’ve collected a few grievances people had posted and how IRCTC responded to these comments in real-time.
Here’s my colleague Arun Sharma posting his queries on the IRCTC Facebook page.
Please spread this message so that more people learn about IRCTC ‘s presence on Facebook. Also, do comment as it will motivate me to unearth some more helpful but not-so-famous pages on Facebook!